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Building Analytics Strategy for the Journey Ahead

Posted on31 Jan 2018

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In the world of business analytics, one of the most important things for you to understand is that there is truly no “one size fits...

Why Strategy is the Key to Data Analytics Success

Posted on30 Jan 2018

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Data analytics have become hugely popular over the last few years to businesses in particular for a wide range of different reasons. People are already...

AB Testing: ReActive to ProActive Organizations

Posted on07 Sep 2017

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Also commonly referred to as multivariate testing, AB testing is a simple concept that yields powerful results. It’s a strategy during which you implement two different versions...

Don’t just Think Outside the Box – It’s Time to LIVE Outside the Box

Posted on07 Sep 2017

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“Think outside the box.” It’s something we’re told time and again in both our personal and professional lives. In many ways, it’s just shorthand –...

Collecting Data & Interpreting Data Are Two Different Things – It’s Time to Start Acting Like It

Posted on07 Sep 2017

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We’re living in a world where data is all around us, being constantly created, collected and controlled at any given moment. By as soon as 2018,...

Analytics: A Game For the Young?

Posted on21 Feb 2017

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Being analytical is about a whole lot more than just understanding something. It’s about digging as deep as possible, looking at a particular topic from...

Data and the Cloud: What are the implications of the 21st Century Digital Frontier

Posted on17 May 2014

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According to a study conducted by Forbes, more data was created during the past two years than in all previous years in human history combined....

Trending Intelligence Tools on the Industry’s Radar for 2017

Posted on26 Apr 2014

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Data inundates businesses with information everyday that drive decisions and ultimately influence the bottom-line. This data can live in a vacuum and never see the...